Last Thursday, January 9th, The WWE reportedly filed to trademark the names of several top Superstars. Those Superstars are: WWE Champion Brock Lesnar, Paul Heyman, The Usos (Jey & Jimmy Uso), Kayden Carter, Lio Rush, AOP (Akam & Rezar), WWE 24/7 Champion Mojo Rawley and Bobby Lashley.
The description below was provided to The USPTO (United States Patent & Trademark Office) by The WWE for these names:
“Entertainment services, namely, wrestling exhibitions and performances by a professional wrestler and entertainer rendered live and through broadcast media including television and radio, and via the internet or commercial online service; providing wrestling news and information via a global computer network; providing information in the fields of sports and entertainment via an online community portal; providing a website in the field of sports entertainment information; fan club services, namely, organizing sporting events in the field of wrestling for wrestling fan club members; organizing social entertainment events for entertainment purposes for wrestling fan club members; providing online newsletters in the fields of sports entertainment; online journals, namely, blogs, in the field of sports entertainment”
Speaking of The Brock Lesnar name, WWE reportedly first tried to file to trademark his name back in 2003, but it was cancelled in 2010. They again tried to file for the name in 2016, but abandoned it a few months later. They reportedly also filed to trademark The Paul Heyman name in 2013, but abandoned it a few months later in 2014. WWE also filed to trademark The Mojo Rawley and Bobby Lashley names over the past few years.
Last Tuesday, January 7th, The WWE reportedly also filed to trademark The “Kane” name. The description below was provided to The USPTO (United States Patent & Trademark Office) for this filing:
“Cardboard and paper hangtags; packaging, namely, blister cards; paper for wrapping and packaging; collector albums for sticker collectables; stickers; sticker albums; collectable photos; photo albums; photographs; framed pictures; labels, namely, printed paper labels; folders; paper place mats, paper table mats, paper napkins; paper tablecloths; paper table linens; paper lunch bags; postcards; greeting cards; pictures; calendars; posters; decals; temporary tattoo transfers; trading cards; brochures, magazines and newspapers concerning sports entertainment; coloring books; children’s activity books; souvenir programs concerning sports entertainment; books concerning sports entertainment; books featuring pictorial biographies; comic books; picture books; book covers; paper book markers; notebooks; memo pads; note pads; date books; address books; agenda books; markers; pens; pencils; calendars; pencil sharpeners; pencil cases; rubber stamps; stamp pads; chalks; paper banners; printed paper signs for doors; drawing rulers; erasers, rubber erasers, chalk erasers, blackboard erasers; bumper stickers; window decals; lithographs; paper party bags; paper party favors; stencils for tracing designs onto paper; paper gift wrap; paper cake decorations; paper; stationery; indoor ornaments of paper”